From Green-Washing ("Companies: How to make millions by switching to a green-colored landscape") to projections of global warming hell ("Preparing for life in a barren Hellscape"), the Onion covered the range of issues.
In their opening statement before jurors Monday, defense attorneys representing Pacific North Construction & Lumber Corp. argued that their client was not at fault for the July 1997 rape of 30,000 acres of virgin forest, claiming that the forest led the development company on with "an eager and blatant display of its rich, fertile bounty." ... "While, obviously, it is extremely unfortunate that this forest was raped, it should have known better than to show off its lush greenery and tall, strong trees in the presence of my client if it didn't want anything to happen."
Well, the case is clear. What is a red-blooded developer to do when tempted in such a way?
In 2000, Time magazine blew its calculations as to how well an issue would sel l and 450,000 Unsold Earth Day Issues of 'Time' Trucked to Landfill. This article does a particularly good job at highlighting the contradiction of a glossy magazine focusing on green issues.
"Originally, our intent was to recycle any unsold copies of the issue after the subscription cards were taken out, the cover separated from the contents, the polystyrene-based glue baked off the binding, and the color photo sections separated from the print pages," Time director of operations Christine Alarie said. "But unfortunately, with the unexpectedly large number of issues we were dealing with, it just wasn't feasible."
And, of course, such materials heading into the landfills create long-term leaching problems ...
"Earth Day issues will slowly leak pollutants from the magazine's bleach, inks, and color-photo dye-sublimation chemicals into the soil. Isaacson stressed, however, that the threat of such contaminants pales in comparison to the dangers posed by disposable diapers, fast-food cartons, six-pack holders and, discarded batteries-environmentally hazardous consumer goods the Earth Day issue spoke out against and will eventually be covered by in the landfill. "